Under the historic 2018 Farm Bill, hemp companies should be able to advertise like other agricultural producers and manufacturers. But many businesses say they still face hurdles, especially with digital marketing. A good example is Evo Hemp, a Boulder, Colorado-based hemp food company. “The Farm Bill is opening the doors to have the conversation with […]
The Hemp Industries Association (HIA) reported total U.S. retail sales of hemp products of nearly $700 million in 2016. HIA claims that U.S. hemp retail sales have grown by about 10% to more than 20% annually since 2011. Mostly, this growth is attributable to sales of hemp-based care products, supplements, and foods. Together, these categories accounted for more than two-thirds of the value of U.S. retail sales in 2016.

While there are not many studies to back up their claims yet, many people are finding relief from a lot of different illnesses like multiple sclerosis, migraines, epilepsy, seizures and more from the use of CBD oils and other CBD products. When you’re talking about marijuana, especially in a medical sense, there are two primary chemicals that are most often discussed. These chemicals are CBD and THC. THC is the chemical that most people are familiar with as it’s the one that generates the “high” effect when people consume marijuana.
Cannabidiol (CBD) is just one of over 85 cannabinoids that is identified in the cannabis plant. CBD is becoming increasingly popular amongst the masses for having a wide scope of medicinal benefits – due to clinical reports and mounds of test data showing little to no side effects and a lack of psychoactivity (typically associated with marijuana products and high THC).

Because CBD currently operates on the boundaries of legality, it's tricky to figure out how big the industry is and how much bigger it could get. Brightfield pegs the market for hemp-derived CBD products at about $591 million in 2018, growing to $22 billion by 2022. Other analysts, while nowhere near as bullish, are still very positive on the sector. Hemp Business Journal says the market for hemp-derived CBD was about $190 million in 2017, and will grow to $646 million by 2022.
It didn’t take long after U.S. consumers accepted kale as a superfood for the leafy green to take off. The same thing could easily happen to hemp seeds once more American farmers are allowed to cultivate and sell the crop. For perspective on the potential business opportunity, consider that Canadian farmers exported $45 million worth of hemp seed to the U.S. in 2016, making as much as $300 per acre, per season, farming industrial hemp. That’s five to 10 times as much as what our farmers in the Midwest are currently making for growing GMO wheat, corn and soy.
Testimonial of my 89-year-old Mom ~ I started giving my Mom 5 drops am and pm on the CBD 2 month ago. She had major signs of dementia. She could not remember dates she would ask me minimum 3x a day questions I had already told her she would sleep all day and up all night. Well, she is now as swift as when she was 85 remembers her dates talks about yesterday with recollection. Sleeps Nights and up through the day. My sister was talking to my Mom last week over the phone then asked to talk to me and said Lynda do not ever take Mom off the CBD, my god, she remembers like she use to After I hung up the phone I teared of joy! Also, I noticed my Mothers eyes are crystal clear.I want to thank God for giving us this amazing hemp plant with pure CBD to heal our Bodies I am more than amazed by all these results. I have My mom back and she is no longer in the sadness of this horrible sickness Dementia  –Lynda Bourgeois

While more research is being conducted on the medical benefits of CBD and CBD oil, the bottom line is that there isn’t a lot of information available yet. Yes, CBD has helped many people, but just like many other nutritional supplements, there currently isn’t enough information for people to be able to determine if it’s effective.Unlike other nutritional supplements however, CBD if often discussed in the media. It’s become a popular and controversial topic that almost everyone has heard about. For people signing up to HempWorx, this means that potential customers are far more educated on the topic of CBD and could perhaps be leerier of even hearing you out before you have an opportunity to talk to them about its potential benefits.Many people also base their opinions of medical marijuana on their political affiliation and years of bad publicity on the plant. With all these issues taken into consideration, selling the products alone could be challenging without trying to sell the MLM opportunity on top of the products.


The heat is very much on CBD oil sellers these days as the FDA continues to crack down on companies selling “questionable” (to put it nicely) hemp-based products. In fact, since 2015 – when the FDA first issued warning letters to multiple CBD sellers – the industry has been forced to clean up its act, at least in terms of manufacturing operations and brand transparency.
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